Lars Albertsson is the founder of Scling, providing data-value-as-a-service - a partnership solution for creating business value from data. He is a frequent conference speaker on big data technology and data strategy. Before founding Scling, Lars has worked at Google, Spotify, Schibsted, and as an independent consultant, helping organisations create value with data processing technology. As independent, his clients range from startups to banks: http://www.mapflat.com/clients/.