Striking a balance: Weighing engineering and business concerns in software projects

When building digital products in startup environments, it is critical to ensure we are focused on the right tasks to maximize the impact of our efforts. During a recent engagement, I failed to convince key stakeholders that they were asking for too much too soon. The company eventually failed when we ran out of runway, and a key contributor to this was that we strayed from a lean, MVP-focused, mindset. Let’s discuss how engineers and developers can deliver technical solutions while being mindful of the businesses needs.



Matt Chandler

Matt is the founder and President of Sierra Ancha Solutions, where he helps organizations improve their software engineering processes and culture. After years of building software in environments ...